What the Algorithm Really Wants in October (Hint: It’s Not What You Think)
You don’t need to beat the algorithm. You need to understand it.
Hey there, LSM family
We get this question all the time:
“How do I beat the algorithm?”
But let’s flip it - what if you partnered with it instead?
Because the algorithm isn’t against you. It just favors behavior. The right behavior. And in October 2025, that behavior has shifted again.
We’ve studied the trends. We’ve seen what’s working across Instagram, TikTok, Facebook, and LinkedIn. Here's the truth:
If you want better reach, more meaningful engagement, and real growth - you don’t need more content. You need more strategy
What the Algorithm Loves Right Now (October 2025 Edition)
Here’s what’s popping across platforms:
1. Video + Value = Virality
Short-form isn’t slowing down, but the best performing videos:
Open with a strong hook
Deliver value (fast!)
Use native tools like text overlays or captions
Platforms reward you for keeping people ON the app, not just scrolling past.
2. Save-Worthy Content
Posts that teach, inspire, or simplify a topic are getting way more saves and shares.
Why this matters?
Algorithms track saves and shares as signs of valuable content - often more than likes.
Post ideas that win:
“3 Mistakes to Avoid in [X]”
“Before & After” posts (mindset, branding, client work)
Visual guides, carousels, or tips that simplify a complex idea
3. Interactive Stories
Polls. Quizzes. “Ask me anything.” Even the simplest sticker can spike your engagement and boost your visibility for days.
It tells the algorithm: people engage with this account → show them more.
What’s NOT Working Anymore
Let’s be real. Some things just don’t work like they used to:
Posting every day without a plan
Hashtag stuffing (the algorithm’s gotten smarter)
Inconsistency in your brand look or messaging
Over-edited “template-style” graphics that don’t feel human
October Action Plan
Here’s what you can test this month:
1 x Reel per week with a hook + teachable moment
1 x carousel post with a swipe-to-save tip
3-5 interactive Story posts per week (polls, sliders, questions)
Consistent brand colors/fonts across everything
Bonus: Add your website or link-in-bio early in captions (platforms now track external link CTR )
Want Templates for This?
Inside the LSM Subscription, we share:
High-performing content formats
Caption scripts + CTAs
Real examples + trend breakdowns
What’s actually working in South Africa + globally
Plus: access to Canva templates, Reels walkthroughs, and private webinars every week.
Still at R99/month → and yes, that includes replays.
Stay smart, stay seen,
The LSM Team